Marco Potenziani Home Page

Researcher at CNR-ISTI

ISTI (Institute for Computer Science and Technologies) is an Institute of the Italian National Research Council (CNR) located in Pisa, Italy.

Research Activities

His research interests include the following fields of Computer Graphics:

3D interactive visualization
Web3D applications design
Digital Humanities

He has been engaged in several research projects (funded by EU and national agencies) concerning: complex 3D data rendering, interactive graphics, and virtual reality. Cultural Heritage and Scientific Visualization are the main application fields for the methodologies and technologies developed.

Spotlight Researches

Publications

Journal Articles

A 3D-based Web Platform for Multi-Source Diagnostic Data Fusion and Visualisation
ISPRS Archives (The International Archives of the Photogrammetry, Remote Sensing and Spatial Information Sciences), ISSN: 2194-9034, Volume XLVIII-2/W12-2026, pp 41-48
February 2026

3D imaging application to the study of the early Neolithic ceramic complex: the decorated pottery of Rio Tana (Abruzzi, Italy)
EPJ Plus (The European Physical Journal Plus), ISSN: 2190-5444, Volume 139 (474)
June 2024

"Ecce Homo" by Antonello da Messina, from non-invasive investigations to data fusion and dissemination
SciRep (Scientific Reports), ISSN: 2045-2322, Volume 11 (1), pp 15868-15885
August 2021

Publishing and Consuming 3D Content on the Web, A Survey
F&T (Foundations and Trends®) in Computer Graphics and Vision, ISSN: 1572-2759, Volume 10 (4), pp 244-333
December 2018

Delivering and Using 3D Models on the Web: are we Ready?
VAR (Virtual Archaeology Review), ISSN: 1989-9947, Volume 8 (17), pp 1-9
July 2017

3DHOP: 3D Heritage Online Presenter
C&G (Computers & Graphics), ISSN: 0097-8493, Volume 52, pp 129-141
November 2015

Conference Proceedings

ARIADNEplus Visual Media Service 3D configurator: toward full guided publication of high-resolution 3D data
Advances in Digital Archaeology. Proceedings of the 2023 conference Computer Applications and Quantitative Methods in Archaeology – 50 years of synergy (CAA 2023) (Proc. Of), pp 289 - 298
November 2025

Leafing through the painting "Ecce Homo" by Antonello da Messina: multimodal imaging techniques and data-fusion
MA-XRF 2022 3rd International Conference on the Use of Macroscopic XRF Scanning in Conservation, Art and Archaeology (Proc. Of)
September 2022

Cultural Heritage 3D Data on the Web: Issues and Perspectives
International Symposium on Heritage for the Future, Science for Heritage: A European Adventure for Research and Innovation (Proc. Of), pp 378 - 383
March 2022

Developing and Maintaining a Web 3D Viewer for the CH Community: an Evaluation of the 3DHOP Framework
16th Workshop on Graphics and Cultural Heritage (GCH 2018) Eurographics International Conference (Proc. Of), pp 169 - 178
November 2018

A Web-Based System for Data Integration and Visualization of the Ancient Colour
7th Round Table on Polychromy in Ancient Sculpture and Architecture, P. Liverani (ed), pp 200 - 207
October 2018

Automating Large 3D Dataset Publication in a Web-Based Multimedia Repository
Eurographics Conference on Smart Tools and Apps for Graphics (STAG 2016), Vol. 1 (Proc. of), Volume 1, pp 99 - 107
October 2016

ARIADNE Visual Media Service: Easy Web Publishing of Advanced Visual Media
43rd Annual International Conference on Computer Applications and Quantitative Methods in Archaeology (CAA 2015), Vol. 1 (Proc. of), Volume 1, Chapter 6, pp 433-442
March 2016

Alchemy in 3D - A Digitization for a Journey Through Matter
IEEE Digital Heritage International Conference (DH 2015), Vol. 1 (Proc. of), Volume 1, pp 223-231
October 2015

Digital Study and Web - based Documentation of the Colour and Gilding on Ancient Marble Artworks
IEEE Digital Heritage International Conference (DH 2015), Vol. 1 (Proc. of), Volume 1, pp 239-246
October 2015

An Advanced Solution for Publishing 3D Content on the Web
Museums and the Web International Conference (MWF 2014), N. Proctor & R. Cherry (eds). Silver Spring
May 2014

Contributions to Collections

Tecnologie per la conservazione e il restauro
Futuro museo. Tecnologie, pubblici, strategie, ISBN: 978-88-4988-763-1, pp 51 - 84
March 2026

The science laboratory in the Museum: the latest scientific analyses on the cotton cemí and new research perspectives
Digital Cemí. Exploring a unique Taíno artefact in the 21st century, ISBN: 978-88-8985-386-3, pp 64 - 69
October 2025

Designing and Developing Interactive Kiosks for Cultural Heritage: Best Practices and Common Issues
Interactive Media for Cultural Heritage, ISSN: 2195-9056, pp 473 - 497
July 2025

Digitalizzazione 3D dei frammenti della statua di Atena e del fregio monumentale dell’Athenaion di Castro
ATHENAION - Tarantini, Messapi e altri nel Santuario di Atena a Castro, ISBN 979-12-5995-036-9, Volume 16, pp 189 - 192
June 2023

Virtual Clones for Cultural Heritage Applications
From Pen to Pixel - Studies of the Roman Forum and the Digital Future of World Heritage, ISBN 978-88-913-1945-6, Volume 66, pp 319 - 317
January 2021

Rilievo 3D di Alchimia, ed uso dei modelli 3D per studio e divulgazione
Problemi di conservazione e restauro, ISSN: 2240-4414, Volume 52, pp 145-154
June 2019

Edited Volumes

Web3D '21: The 26th International Conference on 3D Web Technology
The 26th International Conference on 3D Web Technology (WEB3D 2021) Association for Computing Machinery (Proc. Of)
November 2021

Technical Reports

CHANGES D5.2 Report on digital tools for data sharing and processing, designed to support CH stakeholders in the management and analysis of diagnostic results
CHANGES Project (Deliverable), pp 62
July 2025

CHANGES D5.1 Report on data encoding-integration-processing needs of CH stakeholders
CHANGES Project (Deliverable), pp 37
February 2024

ARIADNEplus D11.1 - Final report on Quantity of Access Offered TA4
ARIADNEplus Project (Deliverable), pp 18
December 2022

ARIADNEplus D15.2 - Final report on ARIADNEplus services
ARIADNEplus Project (Deliverable), pp 60
November 2022

ARIADNEplus D15.1 – Mid-term interim report on ARIADNEplus services
ARIADNEplus Project (Deliverable), pp 41
January 2021

Share - Publish - Store - Preserve. Methodologies, Tools and Challenges for 3D Use in Social Sciences and Humanities
2nd PARTHENOS Workshop on Standardization (White Paper), pp 91
February 2019

Editorial and Professional Activity

Expert Evaluator for FCS MiMIT (ex MiSE - Italian Ministry of Economic Development) Projects - ICT Panel, 2019 - Ongoing.

Associate Editor of the ACM International "Journal on Computing and Cultural Heritage" (JOCCH), 2019 - Ongoing.

Member of the IPC in the following international conferences:

2026 Eurographics CEIG
2023 MuseWeb
2021 ACM Web 3D
2020 Eurasia Graphics

He has served as a reviewer for several international journals and conferences, including:

ACM International "Journal on Computing and Cultural Heritage" (JOCCH)
ACM International Journal "Computers and Graphics" (C&G)
ACM SIGGRAPH International Conference
Computer Applications and Quantitative Methods in Archaeology International Conference (CAA)
Digital Heritage International Conference (DH)
Elsevier "International Journal of Human-Computer Studies" (IJHCS)
Elsevier International Journal on "Digital Applications in Archaeology and Cultural Heritage" (DAACH)
IEEE Transactions on Emerging Topics in Computational Intelligence (TETCI)
Information and Research Science Connecting to Digital and Libraries Science Conference (IRCDL)
MIT Press Direct "Leonardo" International Journal
Pacific International Conference on Computer Graphics and Applications (Pacific Graphics)
Taylor & Francis "Studies in Conservation" International Journal

Teaching

Professor in the courses listed:

Grafica 3D per i Beni Culturali, Department of Digital Humanities (University of Pisa), AY 2025/2026, Pisa (Italy)
Grafica 3D per i Beni Culturali, Department of Digital Humanities (University of Pisa), AY 2021/2022, Pisa (Italy)
Grafica 3D per i Beni Culturali, Department of Digital Humanities (University of Pisa), AY 2020/2021, Pisa (Italy)
Grafica 3D per i Beni Culturali, Department of Digital Humanities (University of Pisa), AY 2019/2020, Pisa (Italy)

Conferences and Lectures

Speaker at the following events:

3D-ARCH conference presentation, February 2026, Ancona (Italy)
CHANGES workshop, January 2026, Rome (Italy)
CHANGES workshop, October 2025, Catania (Italy)
Innovazione Tecnologica seminar (Italian Naval Academy), February 2025, Livorno (Italy)
Innovazione Tecnologica seminar (Italian Naval Academy), February 2024, Livorno (Italy)
Open Doors At CNR festival, October 2023, Firenze (Italy)
Digital Tools for Humanists summer school, June 2023, Pisa (Italy)
CAA conference presentation, April 2023, Amsterdam (Netherlands)
Innovazione Tecnologica seminar (Italian Naval Academy), February 2023, Livorno (Italy)
ARIADNEPlus summer school, June – July 2022, Pisa (Italy)
ARIADNEPlus workshop, April 2022, Pisa (Italy)
Heritage for the Future, Science for Heritage conference presentation, March 2022, Paris (France)
Digital Tools for Humanists summer school, May – June 2021, Pisa (Italy)
ECCEHOMO Project workshop, November 2019, Piacenza (Italy)
Kulturhistorisk Museum seminar (University of Oslo), November 2019, Oslo (Norway)
ICIAM invited talk, July 2019, Valencia (Spain)
Interactive 3D Museum spring school, May 2019, Bene Vegienna (Italy)
Grafica 3D per i Beni Culturali course (University of Pisa), March 2019, Pisa (Italy)
PARTHENOS workshop, February 2019, Marseille (France)
VH conference presentation, November 2018, Vienna (Austria)
SEAHA training course, April 2018, Pisa (Italy)
AFTTER workshop, November 2017, Pisa (Italy)
Cultura Digitale seminar (University of Pisa), September 2017, Pisa (Italy)
SCCG invited talk, May 2017, Mikulov (Czech Republic)
SEAHA training course, March 2017, Pisa (Italy)
STAG conference presentation, October 2016, Genova (Italy)
IPERION CH.it training camp, October 2015, L'Aquila (Italy)
DH workshop, September – October 2015, Granada (Spain)
ARIADNE summer school, June 2015, Pisa (Italy)
Grafica 3D per i Beni Culturali course (University of Pisa), May 2015, Pisa (Italy)
CAA workshop, March – April 2015, Siena (Italy)
ALS workshop, July 2014, Pisa (Italy)
ARIADNE summer school, June 2014, Pisa (Italy)
MWF conference presentation, February 2014, Florence (Italy)

Projects

He contributed to the activities of several research projects (funded by EU, national and regional agencies):

ATRIUM (Advancing fronTier Research In the arts and hUManities)
OPUS (Open AI solutions for historical masonry annotation)
CHANGES (Cultural Heritage Active Innovation for Sustainable Society)
ARIADNEplus (Advanced Research Infrastructure for Archaeological Dataset Networking in Europe - plus)
IDEHA (Innovation for Data Elaboration in Heritage Areas)
E-RISH (European Research Infrastructure for Heritage Science)
Mass 3D x CH (Joint Lab CNR-ISTI/CNRS-MAP)
ArchAIDE (ARCHaelogical Automatic Interpretation and Documentation of cEramics)
EMOTIVE (Storytelling for Digital Heritage)
PARTHENOS (Pooling Activities, Resources and Tools for Heritage E-research Networking, Optimization and Synergies)
IPERION CH (Integrated Platform for the European Research Infrastructure ON Culture Heritage)
DARIAH (Digital Research Infrastructure for the Arts and Humanities)
ARIADNE (Advanced Research Infrastructure for Archaeological Dataset Networking in Europe)
HARVEST 4D (Harvesting Dynamic 3D Worlds from Commodity Sensor Clouds)
ACTIVITI (Attrattori Culturali e Tecnologie Informatiche per la Valorizzazione Interattiva e il Turismo Innovativo)
V-Must.Net (Virtual Museum Transnational Network)

Software

Tools and Libraries

Visual Media Service
Web platform for guided publication and interactive visualization of 3D models, RTI and high-resolution images

3DHOP - 3D Heritage Online Presenter
Open source framework for interactive web presentations of 3D models with multiresolution streaming capabilities

SpiderGL
JavaScript library for developing Computer Graphics applications on the web using WebGL for real-time 3D rendering

Multimedia Products

Ecce Homo by Antonello da Messina
Multi-modal imaging and interactive exploration of the painting and its wooden support

Three Armenian Manuscripts from Tuscany
Digital documentation and visualization of three Armenian manuscripts held in two prestigious Florentine libraries

Alchemy by Jackson Pollock
Interactive 3D visualization and exploration of Jackson Pollock's Alchemy painting

Code Repository

GitHub Profile
Personal profile for all the other software projects and code contributions

Awards

2015 Best Paper Award (Winner) at the Digital Heritage 2015 International Conference for the paper "Alchemy in 3D – A Digitization for a Journey Through Matter" published on Vol. 1 (Proc. of), Volume 1, page 223-231

2015 Best Use of DH For Public Engagement (Winner) at the Digital Humanities 2015 Awards for the project "Alchimia di Jackson Pollock / Jackson Pollock: Alchemy in 3D"

2015 Best DH Tool or Suite of Tools (1st Runner Up) at the Digital Humanities 2015 Awards for the project "3DHOP: 3D Heritage Online Presenter"

Education

PhD

PhD in Computer Science from Università degli Studi di Pisa
Thesis title: "Exploring Effective Publishing in the Web3D World"

Master's Degree

Master's Degree in Computer Engineering from Università degli Studi di Siena
Thesis title: "Community Presenter: a Framework for Developing Virtual Museum Applications on the Web"